has established herself as the director of the world famous Dallas Cowboys Cheerleaders, whose career sits pretty independently from their field counterparts. In fact, the dance troupe became so famous that a reality show was developed after them. Finglass appears on CMT’s Dallas Cowboys Cheerleaders: Making the Team
, which aims to find women who embody the heart and soul of a true Dallas Cheerleader—beautiful, graceful, funky and empowered.
Recently, Finglass spoke to Newsweek
, revealing her thoughts on her journey as the head of the Dallas Cowboys Cheerleaders while juggling her job as a typical Texan wife and mother.
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"The cheerleaders were the right entertainment idea in the '70s, when the Cowboys were on top of the world winning Super Bowls, and everything about Dallas, Texas, was larger than life," Finglass revealed. "This new view of adding beautiful, dancing women as a component of the NFL football game was a brilliant, innovative idea—and has become a phenomenon now. So that's where the credit starts."
Finglass recounted that back in 1991, when she took over the organization, she began focusing on letting the women be involved in community activities and interacting with other individuals. She says that aside from enhancing their talents and being one with the society, she "made every one of those branches a business-development area that made sense—not overly commercializing them or compromising their integrity, but taking advantage of what we do well."
By doing so, she says that "we've become influential and interactive with women around the country. That's kind of fun. That's a natural evolution of my passion and life. I've gone from a single department manager to a wife to a mom, so me and the cheerleaders are just like the women who watch the show. We're trying to multitask and survive."
Finglass also points out that values are important to the Cheerleaders, explaining, "Etiquette is a hobby of mine, which I acquired from my own mother, and I enjoy teaching the girls and watching them learn. And they need it—they're put in situations where they have dinner with dignitaries and ambassadors, and they need to gain the confidence to do so."
Catch Kelli Finglass along with choreographer Judy Tramell and fitness trainer Jay Johnson on Dallas Cowboys Cheerleaders: Making the Team
on Saturday, October 18 at 3:30pm.
-Valerie Anne del Castillo, BuddyTV Staff Columnist
Source: CMT, Newsweek
(Photo courtesy of CMT)