October Road is one of those shows that are in perpetual danger of being canceled on ABC. Nevertheless, the show has captured some devoted fans who are not about to go quietly into the night.
October Road debuted on March 15, 2007 on ABC immediately following Grey’s Anatomy with strong ratings but fell a significant 16 percent in its second episode. The series, which centers on Nick Garrett (Bryan Greenberg) as he returns to his hometown a decade upon experiencing writer’s block, continued to lose some of its audience especially during the last episode of the pilot season. The show was renewed for a second season, which just ended its 13-episode run last month. As of this moment, the fate of the show remains in limbo.
ABC has hoped to find a home for October Road given that it hasn’t been assured a spot on its 2008-2009 season schedule, but Lifetime has already passed on the potential third season of the show. It’s not clear if the show’s producers plan to shop the series outside the corporate umbrella.
Not surprisingly, supporters of October Road have come up with a “Pay October Road Forward” campaign in an attempt to get ABC to renew the show for a third season and to entice new viewers into the fold, after realizing that the show may face the same problem next year.
The crusade to promote and save October Road involves sending letters and cards, and more importantly, donating the first season of October Road‘s DVD to many libraries across the country and quite possibly around the world. In line with this, some fans have taken the initiative to donate books with the DVD as well, while others are sending their copies to soldiers overseas.
For those who are interested in the “Pay October Road Forward” campaign, you can pledge your donations and learn more about this crusade on the original campaign thread and donation thread on ABC’s message board, as well as on the official Yahoo! group of the campaign.
-Kris De Leon, BuddyTV Staff Columnist
(Image courtesy of ABC)