BuddyTV Awards Top Publicists for 2008
Seattle – September 22, 2008 – BuddyTV has announced the
eleven recipients of the BuddyTV 2008 Top Publicist Award. The
BuddyTV Top Publicist Award recognizes publicists who have
demonstrated exceptional leadership and innovation in generating
crucial online
awareness and exposure for their shows and talent. BuddyTV President,
David Niu, remarks, "We had a particularly challenging time this year
narrowing down from a large field of talented nominees, but
we really feel that the eleven publicists who were selected this year
pushed the envelope and generated a tremendous amount of online buzz
that was critical to the success of their shows."
The following, in alphabetical order, are this year’s winners of the BuddyTV 2008 Top Publicist Award:
Todd Adair – Director, Publicity – FOX
My-Lan Beauford – Manager Publicity & Promotions – Fanscape, Inc.
Jeff Fordis – Media Relations – ABC
Suzanne Gomez – Director, Primetime Publicity – CW
Mitch Graham – Director, Publicity – CBS
Cindy Guagenti – Managing Director – BWR
Cait Hood – Manager, New Media – FOX
Holly Ollis – Senior Publicist – Warner Bros. Television
Joanne Park – Senior Press Manager – NBC
Colleen Sullivan – Vice President, Publicity – CBS
Jeff Tobler – Publicist – CW
"As the importance of the internet as a marketing, advertising, and
consumption channel continues to grow, there is no doubt that
publicists who know how to grow and leverage this medium provide
incredible value to their show and fans everywhere," says Royce Yuen,
Manager at BuddyTV. This trend only seems to be picking up steam as
websites become part of a healthy ecosystem to nurture and grow
viewership for shows. For example, "fans who love a particular show,
like Supernatural, don't just go to one website for Supernatural news
but instead scour the internet for all websites, from the official
site to smaller blogs, for all things Supernatural that contribute to
a healthy ecosystem for fans," adds David Niu. On BuddyTV.com, the
typical trend is that the show-specific traffic begins to spike the
day before a new episode airs, the day of the airing, and the day
after. As online marketing and publicity become increasingly
important to a TV show's success so will the innovation and the
leadership from publicists, such as the recipients of the BuddyTV 2008
Top Publicists Award.
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Press Contact:
Contact Name: Royce Yuen
Contact Email: royce@buddytv.com
Contact Phone: (206)859-4180