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Season 4, Episode 1 -  Air Date: 7/25/2010
4 Ratings
Your vote: 5

Synopsis

Don deals with a trade-paper interview but doesn‘t want to talk about himself. A manufacturer of a "wholesome" two-piece bathing suit wants to hire the firm but doesn‘t want anything too risque. Pete and Peggy try to secure more money for the firm.

‘Mad Men‘ Season 4 Premiere Recap: Who Is Don Draper?

Who is Don Draper? I suspect the people over at Mad Men have been provoking their audience with this question and will continue addressing it until series end.  I doubt we‘ll ever know since Don has no idea himself.  His trouble begins in this episode when he can‘t define himself to a reporter to promote his advertising company during November of 1964, almost a year after last season‘s finale.  Throughout the episode, we‘re given updates as to what most of the Mad Men crew is up to and we‘re shown their growth or backwards slides in typical subtextually significant moments.  What better way to show us how everyone is doing than an episode that takes place around Thanksgiving, a holiday that makes you stop and take stock of what you have, who makes you happy, and the family you have to share it with.
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