Award-winning British comedian Sacha Baron Cohen is popular for his portrayal of characters such as Ali G, Bruno, and Borat.
Born in London on October 13, 1971, he first appeared in plays as a member of the Cambridge University Amateur Dramatic Club. He appeared on local television in the early 1990s, but was subsequently fired for airing a lewd broadcast. He also appeared in the youth-oriented talk show F2F in 1996. When British broadcaster Channel 4 was looking for new presenters, he submitted an audition tape to the channel, as fictional television reporter Kristo, who would eventually evolve into Borat.
In 1998, Baron Cohen did two-minute sketches as Bruno, a gay Austrian television reporter who does fashion and entertainment interviews, with unsuspecting guests. That same year, he shot up to fame as Ali G, a “wigger” who is into hip-hop and Jamaican culture. The character first appeared on comedy program The Eleven o’Clock Show, and its success led to him being given his own show, Da Ali G Show, in 2000. It earned him a BAFTA Award for Best Comedy.
In 2002, Baron Cohen appeared in the film Ali G Indahouse, which sees his character get elected to the British parliament and foil a plot to demolish the community center in his hometown. Da Ali G Show was also exported to the United States, for showing on HBO.
Sacha Baron Cohen then unveiled his character Borat, the anti-Semitic reporter from Kazakhstan. It first appeared on his early television work, but first appeared in its present form on Da Ali G Show and Ali G Indahouse. In 2006, Baron Cohen appeared in the film Borat: Cultural Leanings of America for Make Benefit Glorious Nation of Kazakhstan, a mockumentary comedy which also starred Ken Davitian and Pamela Anderson. He won a Golden Globe for Best Actor in a Comedy, and was nominated for Best Adapted Screenplay at the Academy Awards.
Baron Cohen has since announced that he will retire his Ali G and Borat characters, because of the audiences’ widespread familiarity with them. He will be portraying the role of Bruno in a future feature film.