New York socialite Olivia Palermo was born on February 28, 1986 in New York and was raised between the city and Connecticut. She was a cast member on the MTV reality show The City. The daughter of a Connecticut real estate developer, she came to New York to attend the New School and even appeared on the cover of New York Magazine as the It-Girl in 2007. She attended St. Luke's School and then studied Communications Studies at The New School. On The City, she often hosted her own famed rooftop dinner parties, charity events, and celebrity galas. She also worked in fashion public relations for Diane von Furstenberg. When the series ended after a second season, Palermo went on to appear on the cover of magazines like Elle Mexico and Marie Claire. She even launched a jewelry line in 2010, together with Roberta Freymann.