July 18, 2007

VH1, the network that inundated the world with its popular I Love the… anthology series strikes again with an original sitcom, I Hate My 30s, premiering Thursday, July 26 at 10:30pm. The show is often hilarious, but its target demographic is so precise that most people will probably ignore it out of hand. A satire on sitcoms and pop culture, I Hate My 30s is self-aware, smart and almost too hip and trendy. Some will dismiss it as trite, others will think it's trying too hard, and most will just never give it a chance.
Here's a quick test to see if this show is right for you. Do you worship at the altar of writers like Chuck Klosterman or David Eggers? Will you stop everything to watch Michael Ian Black expound on the merits of The Smurfs? Would you instantly recognize one of the show's cast members, Liam Sullivan, as that guy from the smash hit YouTube phenomenon “Shoes”?
If the answer to any or all of those questions is “yes,” then this is most definitely the show for you. If you're left scratching your head, wondering who any of those people are, you should probably stop reading this right now and go catch an According to Jim rerun.