Tonight, the much awaited reality series from ABC and Harpo productions will launch for the first time following months of hype and publicity over the program's unique premise.
Oprah's Big Give, created and produced by multiple-Emmy Award winning host of
The Oprah Winfrey Show,
Oprah Winfrey, will attempt to inspire viewers as it hands over a million dollars to local ABC affiliates and challenges them to give big and give back to their communities. Acts of generosity begin tonight at 9pm ET/PT.
For those who are not familiar,
Oprah's Big Give is a competitive reality series consisting of eight one-hour episodes aimed to change the lives of complete strangers in the most creative and dramatic ways. The series features host Nate Berkus and expert judges including world-renowned chef and philanthropist Jamie Oliver, NFL star and Boys & Girls Club Hall of Famer Tony Gonzalez, and charity founder and wife of Chris Rock, Malaak Compton-Rock.
Your Take
beatricewhite875 said:
HELLO TO ALL MY NAME IS BEATRICE AND I WATCHED ALL THE GIVE BIG SHOWS AND IT REALLY TOUCHED MY HEART WHAT O...
Biggestownfan said:
I can not believe the NEGATIVE comments all over the internet about Oprah's Big Give!!!!!!!!! I guess watch...
BuddyD said:
Oprah is starting to scare me. She yells way too much and always looks like an alien is about to burst out ...
On tonight's premiere episode of
Oprah's Big Give, Oprah Winfrey will meet ten contestants and hand each of them an envelope with only the name and picture of a stranger whose lives they must change. Participants are asked to create an idea that will develop the resources awarded to them to drastically improve the life of their assigned person within five days, forcing them to deal with the stress of it all by using ultimate strategy and creativity. The goal of the promotion is to see local affiliates do something big with the money, make it grow, and pay it forward to their community.
Participants will also be asked to generate local publicity for their give-back program through on-air PSAs, news mentions and tie-ins, morning talk show coverage, online editorial and banners, partnerships with other media outlets, and remote broadcasts. Ad campaigns can start as early as the premiere episode, March 2, or as late as March 16.
Catch
Oprah's Big Give every Sunday at 9pm on ABC.
-Kris De Leon, BuddyTV Staff Columnist
Source: ABC
(Image courtesy of ABC)