'Days of our Lives' Actor Goes Green With Urth Solution
'Days of our Lives' Actor Goes Green With Urth Solution
Many celebrities have become spokespersons for earth-friendly causes and organizations, including Days of our Lives star James Scott.  As the co-founder of Urth Solution, the 28-year-old daytime actor has spent a lot of time outside the United States in the hopes of helping developing countries capitalize on their natural resources without causing harm to the environment.

"I was thinking about doing something like this for a few years," Scott, who plays EJ Wells on Days of our Lives, told Soap Opera Digest.  "It's good to carry some sort of certification of being Green.  I thought I'd try and find a company that would help communities in resource-rich areas to be able to harness those resources in a sustainable way then sell them for a premium to the West.  It's basically about helping communities help themselves.  'Trade not aid.'"

James Scott also said that Urth Solution, which was established one year ago, has been very well-received.

"People have been very receptive to it," the Days of our Lives star said, smiling.  "Urth Solution helps communities in developing countries find ways to address social, environmental and humanitarian issues."

Representing the company, Scott recently took a trip to Bolivia, where they found a community richly blessed with gold. Scott told Soap Opera Digest that his aim for the community is to teach the residents how to extract the precious element without damaging their environment.

"In Bolivia, we found a community that has a lot of gold.  So we're investing in a program to help the residents of that community mine the gold in an environmentally sustainable way, so that we can generate profits for the community,” James Scott explained.

Aside from Bolivia, Urth Solution is also busy with their current project in Madagascar, and has plans of expanding their outreach even further.  "I'm going to Mongolia in September," Scott told Soap Opera Digest.  "I have been asked by World Bank to go and give a small presentation on my company, which they see as being a fairly good model for progressive businesses."


-Lisa Claustro, BuddyTV Staff Columnist
Source: Soap Opera Digest
(Image Courtesy of NBC)

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